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  • A Good African Story How A Small Company Built A Global Coffee Brand

A Good African Story How A Small Company Built A Global Coffee Brand

by  Andrew Rugasira,
ISBN: 9780099571926
Book Name:A Good African Story How A Small Company Built A Global Coffee Brand
Author:Andrew Rugasira,
Publisher:Vintage Books/Penguin Random House Group
Edition:First
Language:English
Binding:Paper Back
Publish Year:2014
Total Pages:288
Availablity: Out of Stock Notify me
NPR 798.00

BOOK SUMMARY

Since it was founded in 2003, Good African Coffee has helped thousands of farmers earn a decent living, send their children to school and escape a spiral of debt and dependence. Africa has received over $1 trillion in aid over the last fifty years and yet despite these huge inflows, the continent remains mired in poverty, disease and systemic corruption. In A Good African Story, as Andrew Rugasira recounts the very personal story of his company and the challenges that he has faced – and overcome – as an African entrepreneur, he provides a tantalising glimpse of what Africa could be, and argues that trade has achieved what years of aid have failed to deliver. This is a book about Africa taking its destiny in its own hands, and dictating the terms of its future.

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