The new edition of this text-book discusses comprehensively, the theories andpractices of international marketing. With several new chapters and new as well asupdated cases, it will help students of the subject in learning concepts as well as theirapplication. It will be very useful for the International Mark eting course offered invarious business management programmes.
THE ONE MINUTE APOLOGY
KEN BLANCHARD
HARPER COLLINS PUBLISHERS LIMITED
COMPETING AGAINST LUCK THE STORY OF INNOVATION AND CUSTOMER CHOICE
CLAYTON M. CHRISTENSEN ,DILLON KAREN,DUNCAN DAVID S,HALL TADDY
HARRY POTTER THE STORY OF A GLOBAL BUSINESS PHENOMENON
SUSAN GUNELIUS
PALGRAVE/PAN MACMILLAN PUBLISHERS LIMITED
We Are All Weird
SETH GODIN
PORTFOLIO/PENGUIN RANDOM HOUSE GROUP
Technical Analysis of the Financial Markets
JOHN J. MURPHY
NEW YORK INSTITUTE OF FINANCE/PENGUIN RANDOM HOUSE GROUP
Power of Unreasonable People How Social Entrepreneurs Create Markets that Change the World
ELKINGTON JOHN,HARTIGAN PAMELA
HARVARD BUSINESS REVIEW PRESS/PENGUIN RANDOM HOUSE GROUP
MARKETING METAPHOVIA
ZALTMAN GERALD,ZALTMAN LINDSAY
Day Trading 101 2nd Edition
JOE DUARTE
AADAMS MEDIA/SIMON & SCHUSTER INC.
RICH DAD THE BUSINESS SCHOOL WITH CD
ROBERT T. KIYOSAKI
MANJUL PUBLISHING HOUSE
HOW CAN I HELP YOU
DEBASHIS SARKAR
PENGUIN RANDOM HOUSE GROUP
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